How To Do Marketing For A Small Business (Without A Big Budget)

Depending on which study you read, somewhere between 50% and 80% of South African small businesses don’t make it past their first five to ten years. A widely cited SEDA-linked figure puts it at around 70% within five years; other academic reviews of local SMEs put first-year failure closer to 50%, rising toward 80% within […]

What Should My Website Have? A Factual Checklist For South African Businesses

Most people ask what their website should look like. That’s the wrong question. A website isn’t a brochure, it’s a machine with a job to do: turn a stranger into an enquiry. Here’s a factual checklist of what actually needs to be there, not opinion, not trends. Start With The Number That Changes Everything: Mobile […]

South African Lead Generation: Why Good Businesses Still Don’t Get Enough Leads

South Africa now has 51.7 million people online, 79.6% of the population, and most of them are checking their phones almost constantly. So if your business isn’t getting enough leads, the problem almost certainly isn’t that people aren’t out there. The problem is what happens in the seconds after they find you. South Africans Are […]

How to Write a Business Plan

Idea of Business Plan

As an entrepreneur, writing a business plan is a crucial step in setting up your business for success. A well-written business plan not only helps you clarify your business idea, but also serves as a roadmap for achieving your goals. In this article, we’ll take a comprehensive look at how to write a business plan

What Marketing Should I Use in South Africa?

Strategy Marketing concept

As a South African business owner, you may be wondering what marketing strategies will work best for your business. With the unique characteristics of the South African market, it’s important to choose the right approach. Here are 5 effective marketing strategies to consider:

How to start a Business

A big business starts small!

Starting a business can be an exciting and rewarding venture, but it can also be challenging. If you’re considering starting a business in South Africa, there are a few things you need to know to get started. In this blog post, we’ll discuss the steps involved in starting a business in South Africa and provide […]